About Us

Matrix is a competitive all-star cheerleading squad based in Crewe, Cheshire. The squad was set up to compete at local and international competitions. The squad continues to grow from strength to strength, competing all over the UK for the last 16 years.

Matrix aims to build teamwork, self-confidence and a sense of pride for all athletes. We hope within the Matrix Cheer programme to build a positive atmosphere where athletes can learn to dance, stunt, cheer, tumble and improve fitness in a safe and supported environment. Matrix also promotes leadership within young people, helping them gain qualifications and responsibility within Matrix Cheer Squad.

The club is non for profit, with all funds being put back into Matrix to enhance skills, provide training opportunities and invest in more equipment for our athletes

Coaching Staff

Leanne Palin – Founder & Head Coach

Leanne is a qualified coach in Level 1-4 Stunts, Tumbles and Tosses. She has gained the current highest level with the Legacy credentialling system. She also holds an Associate in Freestyle with the IDTA.
Leanne has also taken a course with Sports Coach UK in Good Practice and Child Protection. Leanne coaches the tinies, minis and junior 1 teams.

Kirstie Orr –  Stunting Director & Coach

As a former allstar cheerleader, Kirstie has over 15 years of cheerleading experience, more then 8 of those coaching. She is qualified up to level 3 in stunts, tumbles and tosses and has extensive stunting knowledge. Kirstie coaches Morpheus (junior 3) and is a qualified children’s nurse.

Ashleigh Smith- Tumbling Director & Coach

Ashleigh is a former athlete of the team who has coached for over 5 years. She is qualified up to level 5 in stunts, tumbles and tosses and has extensive knowledge on tumble drills and skills. Ashleigh coaches both youth and senior teams. Ashleigh is also a qualified Sports Therapist who helps rehabilitate previously injured athletes.

Junior Coaching Staff

Matrix also has many junior coaches who are athletes that are showing great leadership qualities that help younger squad members and make a big contribution to the squad. Matrix encourages ‘in-house’ training and has sourced grants to help enhance the skills and qualifications of its coaches

Leah Bainbridge, Ellie Westray & Bea Lumley-Wood are very active within our tiny and mini squads and are helping to develop our younger members into strong, skilled cheerleaders in their role as junior coaches.

Danielle Johnson, Honey Conneally and Abigail Wilkinson are working within the program as junior coaches for our youth teams. They are showing fantastic coaching skills in both cheer and tumble.